Google Analytics is a free yet reliable tool that tells you everything you want to know about how your
visitors found you and how they interact with your site. It is an invisible web tracker, highly configurable hit
counter and real-time detailed web stats. Insert a simple piece of
code on your web page or blog and you will be able to analyse and
monitor all the visitors to your website in real-time! Focus your
marketing resources on campaigns and initiatives that deliver ROI, and
improve your site to convert more visitors.
For a full list of the freely available Google Analytics features, browse to: http://www.google.com/analytics/features.html
Here are the instructions to implement Google Analytics:
A. INSTALL GOOGLE ANALYTICS
1.
To install Google Analytics for your website hosted at Netfirms,
please sign up for a free account at http://analytics.google.com
B. CONFIGURE GOOGLE ANALYTICS
2. Follow the steps provided by Google for creating a profile for
your domain.
3. Once these steps are completed, Google Analytics will provide you with
some HTML code that you are required to copy to your index.html/php
file which looks similar to this:
<script src="http://www.google-analytics.com/urchin.js" type="text/javascript">
</script>
<script type="text/javascript">
_uacct = "UA-######-##";
urchinTracker();
</script>
4. To add the HTML code please follow these steps:
a) Using either an FTP client such as Filezilla, or your Netfirms
File Manager, please locate your index.html/php file.
b) Scroll down to the bottom of the file where you see the following
tag: *</body>
c) Right before the </body> tag, please paste the lines of HTML code
provided by Statcounter.
d) Save the changes.
C. ACCESS YOUR WEBSTATS VIA GOOGLE ANALYTICS
5. To
access your stats, log in to your Analytics account at
http://analytics.google.com. This does not require the use of log
files at all. Each time your website is loaded the action taken is
recorded on your profile at Google.